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Future prospects bright for schools and education businesses in Indonesia

Optimism is high among schools and the business sector about the future of education in Indonesia.

The Indonesian Teachers Association (IGI) says more and more schools are ramping up investments in procuring new technologies as well as other means to improve the quality of education being provided to students across the country.

Partnering with GESS Indonesia’s buyer’s program, explains Chairman Muhammad Ramli Rahim, has enabled schools to become acquainted with the latest advances in technology and education developments. This year, for the first time, representatives from IGI offices, as well as regional government including provinces and cities came to the event as part of the show’s buyers’ program.

“Companies from all over the world have come here to share the latest education products and solutions, giving our schools a wide range of choices which new tools are suitable to adopt for our students,” Ramli added.

According to Ramli, interest from teachers, not just schools, is also on the rise. Ramli explained, “From just 900 IGI attendees at last year’s event, more than 1,500 have attended GESS this year, with each one eager to learn not just about new technologies, but also other skills and teaching techniques they can use to improve their capabilities and the students’ ability to learn.”

Even local companies at the start-up pavilion see bright prospects ahead for their business. Smartbee, a locally developed mobile application now being used in nearly 60 schools in Jakarta, has received plenty of inquiries while exhibiting at GESS Indonesia. The application will help users to easily report any student and school activities to parents.

Febri Raharningrum, Smartbee Community Engagement Manager, says as many as 20 schools have already expressed interest in using the application. “Our participation here at GESS has yielded positive developments, which is why we are thankful for this platform that enables us to reach out to schools to show what we can offer.”

Pesona Edu (Pesona Edukasi), an Indonesian company that has been producing e-books for the last 10 years, sees equally bright prospects for growth. “The use of electronic books in Indonesia is significantly growing and there is a lot of potential not just in the country but also overseas,” said Suka Harijanto, Marketing Manager, Pesona Edukasi, who has been busy meeting teachers, lecturers and school owners at GESS Indonesia.

For Matt Thompson, Project Director, Tarsus, organisers of GESS, a global series of shows in key education markets such as Indonesia, UAE, Turkey and Mexico, the advantage provided by the show is not only in connecting schools with suppliers through its buyers’ program, but also in providing professional development for teachers.

“The feedback has been amazing thus far. Year on year visitor numbers have increased with more principals, teachers and educational professionals attending. We’ve been overwhelmed by the quantity of people at the event and how well attended all the conference sessions have been, with teachers really engaging in the content,” Thompson added.

For GESS Indonesia as well, it seems, ideas are not the only things bright, but the future as well. The 5th edition of the biggest education show and conference in Southeast Asia is scheduled on 18 – 20 September 2019 at the Jakarta Convention Centre.